Keyser Soze:
I see. Probably it is there the answer lies. The base price here including the VAT is £80.884 which is equivalent to ca 92K Euro. Different pricing of Porsche for different countries when it comes to base price and extras plus VAT being slashed here to 15% as opposed to your 19%.
Large corporations which regularly operate internationally have to fix their "internal" pricing exchange rates for major currencies on a multi-year basis, and not short-term or even annually. Otherwise their pricing in individual markets would cause them major credibility problems when open-market exchange rates start bouncing around as they have in the last few years.
Historically, the USA market has benefitted from this as the US$ has regularly drifted downwards in value against the Euro, making Euroland cars seem cheaper in the USA than in Europe. No manufacturer could have got away with adjusting selling prices in line with an Euro going from being worth 80something cents US to 1.49 US$ and then back to 1.30 US$ over a few years. This is why such corporations "hedge" against exchange rate variations by selling their future foreign currency income in advance.
Due to the large fall in value of the GBP against the Euro over the last 1-2 years, it is now the UK's turn to "benefit" from this kind of situation. However, the pound prices have not fallen for British buyers. They just "seem" cheaper to people from other countries who think in terms of Euros.
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fritz