[DESIGN STUDY] Smaller Pagani Zonda - I need your feedback!
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My feedback:
- Dimensions on par with the other entry level supercars (458, MP, Gallardo/R8)
- Improved interior design. Zonda/Huayra look too "steam punk" on the inside and have questionable aesthetic tastes.
- As this will be entry level model, not everything has to be hand turned and custom designed. Parts bin pieces from other manufacturers can be used. The most obvious partner for this would be MB since Pagani and MB already have a relationship
- Mid-Engine / Sequential or DCT Transmission
- V10 or V8 forced induction. The SLS engine with it purposely design overrun and backpressure popping would fit the character of a Pagani vehicle. If not, then the Gallardo's V10
- Body doesn't need to be all Carbon-Titanium Fiber like the Zonda/Huayra.
- Want to go wild, take a stab at doing a center driving position a la McLaren F1. It'll be the only car in the class offering this.
- Price Target: $250,000-$300,000
Good ideas, I will write down all your prepositions.
However,
engine must be delivered only by AMG;
I must really carefully consider center driving position
Price should be around $500K IMHO, since Pagani is using superb quality parts in their cars + attention to details is on highest level & this entry-level car should keep Pagani`s standards.
At the $500k price point I would expect the body and chasis to be carbon/ti, the engine to be bespoke or possibly a tuned version of the SLS AMG V8, and the interior to be a slightly toned down version of the Huayra (ie no parts bin items). If you were to drop the price to <$300k, I could see more parts sharing and possibly and aluminum body on a CF frame. Either way, Pagani will produce a winner.
Well, with a half million dollar price target - the opens the doors to much more liberal use of exotic materials throughout and custom pieces.
But the idea of an entry level (for me) has always been a car with a price point that is competitive with other cars of its class yet still walks people into the brand. (Continental GTC, V8 Vantage, F California, etc. etc.)
At half a million, you're competing with top-tier supercars from 99% of the manufacturers of both high and low volume cars.
I do think that 500k is a good benchmark - as it is "slightly" above a well specced Aventador & F12 for example. Technically - and this is the trend - new supercars will have smaller displacement but Turbocharged - so I would rather vote for a small displacement V8 with tripple Turbos and a flat torque curve - together with 1200 kgs target or so - and since ECO-friendly (unfortunately even in high end Sportscars) is trendy it would be a cool if you could switch off 4 cylinders just to show off low emissions (not that I would push that button in a Pagani ) I would also retain the basic Zonda design as it has grown on many peoples taste. However, I think low volume should be retained to keep the "limited" status alive. I dunno if you can produce a full carbon car for 500k on their standarts but unless AMG buys into Pagani I would think it's rather hard for Horacio to be profitable on such a model.
May 1, 2012 1:43:04 PM
I'm no market expert here, but I would avoid using the phrase "entry level" at all if you are considering an offer to be priced much above even $100K. To me, that phrase carries plague-like connotations in the upper stratosphere, where Pagani currently soars.
I, myself, am smitten with the Zonda, and would love to see it live on in some form, for personal, idealistic reasons, for the sake of the general sportscar market, and for Pagani in particular as well. Of course I don't own one myself, otherwise my feelings would be quite the opposite! I think your idea is spectacular.
Another concept to consider would be selling or licensing the platform to another (lesser) marque (similar to what Nobel has done in the past), though that would probably not fit well in the price range you have mentioned, and it probably wouldn't capitalize on the larger facility either unless the producer were a subsidiary. Not really a suggestion here, just a stray thought. But if your going to use the phrase (or focus on the concept) of "entry level," I think that would be a safer bet.
May 1, 2012 6:41:53 PM