Ferdie:
I suspect that Asian customers have a different mentality, in looking for an individualized version no matter of the meaning. Afterall, quite a few emerging markets do not have any long-time affiliation with Porsche or other sportscar brands.
Could anyone of our Asian members elaborate on that?
Exactly
IMO buying luxury sports cars in these parts of the world is just like getting the 'right' luxury label in other kinds of shopping be it Louis Vuitton, Bulgari, Valentino etc In a highly developed, very branded label-conscious shopping culture which many major cities in the Far East have, this is key. So Porsche can easily milk the end of 997 lifecycle in this way.
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RT Moderator - 997.1 Carrera S GT Silver/Cocoa, -20mm/LSD, PSE, short shifter, SportDesign rims, Zuffenhausen collection