Ferrari management take their brand and themselves too seriously, it seems. A habit from the time of their glory days, when they were playing alone.  Nowadays, people can choose from the revived Lamborghini and the emerging McLaren some top products. I wouldn't be surprised if the new Corvette is a worthy rival too, if the snobbery factor is removed.

Not to mention F1 where Ferrari have become a joke, in what used to be the cavallino's own turf.


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"Porsche....and Nothing else matters"