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    Prodrive buys Aston Martin

    David Richards' Prodrive, backed up by Investment KSC from Kuwait, buys 85% of Aston Martin for 660 million Euro , 15% remain with Ford.

    Source SPIEGEL.de (german language)

    Re: Prodrive buys Aston Martin

    Quote:
    zzboba said:
    David Richards Prodrive, backed up by Investment KSC from Kuwait, buys 85% of Aston Martin for 660 million Euro , 15% remain with Ford.

    Source SPIEGEL.de (german language)



    So the speculation was true.

    Re: Prodrive buys Aston Martin

    I'm sure I read earlier this month that Lousi Vitton bought AM...was that a load of Cra p?

    Re: Prodrive buys Aston Martin

    Quote:
    jamesaug said:
    I'm sure I read earlier this month that Lousi Vitton bought AM...was that a load of Cra p?



    From what I understand Ford widhed for someone who actually knew something about cars to own AM. At least that's what was said here.

    Re: Prodrive buys Aston Martin

    I think this is the best thing could happen to Aston.

    Re: Prodrive buys Aston Martin

    That sounds much better then the Louis Vuiton rumour... at least it gives hope that AM will be a real sports car..

    Re: Prodrive buys Aston Martin

    Good Luck to David , but I hope he doesn't end up the way Tom Walkinshaw ended up - their paths sound eerily similar so far.

    Re: Prodrive buys Aston Martin

    "I think this is the best thing could happen to Aston."

    I agree with you Ron. I think Aston's future looks quite bright.

    Re: Prodrive buys Aston Martin

    Great news. We Brits may have lost TVR but we've got Aston Martin back

    Re: Prodrive buys Aston Martin

    According to today's Wall Street Journal, David Richards is involved by Prodrive is not.

    Re: Prodrive buys Aston Martin

    This is great news!

    Re: Prodrive buys Aston Martin

    Quote:
    911fan said:
    This is great news!



    Let's hope so!

    Re: Prodrive buys Aston Martin

    I'm kind of sad for Ford, Aston was the jewel in a crown that has lost some luster over the last couple years

    Re: Prodrive buys Aston Martin

    Good news :

    Quote:
    Dr Ulrich Bez, the key player in Aston's recent success under Ford, will stay on as chief executive. The four-door Rapide will go into production before the end of the decade



    The whole article:
    http://www.channel4.com/4car/news/news-story.jsp?news_id=15905

    Re: Prodrive buys Aston Martin

    I suspect Ford was arm twisted to keep a 15 % stake so that the new entity can continue to " borrow " Ford's technology , testing, parts , etc as needed to remain competitive with regard to safety , emissions and other regs which vary so much by region. .

    Re: Prodrive buys Aston Martin

    Quote:
    MKW said:
    I suspect Ford was arm twisted to keep a 15 % stake so that the new entity can continue to " borrow " Ford's technology , testing, parts , etc as needed to remain competitive with regard to safety , emissions and other regs which vary so much by region. .



    Great, a $150K+ AM w/that vaunted Ford safety technology....w/the legendary safety histories of the Pinto, Explorer, and Crown Vic/Linc Town Car and all those "competent" Ford engineers/execs who signed off on those "safe" products, AM's about as safety-focused/competent as F is w/its vaunted Fiat safety engineering infrastruc....

    Prob smarter/cheaper to get a new 599 (even at US secondary mkt prices), rather than a lame AM, for when one's driving mood favors high risk/reward in auto safety vs perf/feel/image/utility.....

    Re: Prodrive buys Aston Martin

    Quote:
    VKSF said:
    Quote:
    MKW said:
    I suspect Ford was arm twisted to keep a 15 % stake so that the new entity can continue to " borrow " Ford's technology , testing, parts , etc as needed to remain competitive with regard to safety , emissions and other regs which vary so much by region. .



    Great, a $150K+ AM w/that vaunted Ford safety technology....w/the legendary safety histories of the Pinto, Explorer, and Crown Vic/Linc Town Car and all those "competent" Ford engineers/execs who signed off on those "safe" products, AM's about as safety-focused/competent as F is w/its vaunted Fiat safety engineering infrastruc....

    Prob smarter/cheaper to get a new 599 (even at US secondary mkt prices), rather than a lame AM, for when one's driving mood favors high risk/reward in auto safety vs perf/feel/image/utility.....



    So one should trust FIAT for safety vs Ford ?Actually Volvo supplies Ford it's advanced safety technolgy , such as the first rollover stabilty system for SUVs using active sway bars , which are just now going into other brands such as new '07 X5 , new '08 Cayenne but only if you order it with PDCC active roll bars but some like MBZ GL and ML and R class still don't have it ... it's buyers don't know that and probably don't care but I do !. Friend's very young child died recently when their " vaunted Japanese brand " SUV , with std yaw control,rolled over when a guy weaving in freeway traffic flipped over center barrier into their lane head on with no warning and they swerved .

    Re: Prodrive buys Aston Martin

    Quote:
    VKSF said:
    Great, a $150K+ AM w/that vaunted Ford safety technology....w/the legendary safety histories of the Pinto, Explorer, and Crown Vic/Linc Town Car and all those "competent" Ford engineers/execs who signed off on those "safe" products, AM's about as safety-focused/competent as F is w/its vaunted Fiat safety engineering infrastruc....

    Prob smarter/cheaper to get a new 599 (even at US secondary mkt prices), rather than a lame AM, for when one's driving mood favors high risk/reward in auto safety vs perf/feel/image/utility.....



    As MKW stated, Volvo was extensively consulted when engineering safety features in the design of the DB9 and V8 Vantage. I feel quite safe in my V8. Do you have any actual proof that New Era Astons are unsafe? If so, I would appreciate it if you would share. My life could depend on it!

     
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