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    Lotus Hires Former Ferrari And BMW Execs

    http://www.motorauthority.com/blog/1052182_lotus-hires-former-ferrari-and-bmw-execs
    To help ease the workload Lotus has announced the appointment of former Ferrari exec Guillaume Chabin and former BMW exec and Maserati boss Karl-Heinz Kalbfell, both of whom will report to CEO Dany Bahar, himself a former Ferrari man. Chabin was previously the chief of Ferrari's North Europe division and has worked previously at Bentley. He will now head Lotus’ sales. Kalbfell, meanwhile, will manage the coordination of Lotus’ management team and in the past has worked for BMW’s M division where he helped develop the V-12 engine for the McLaren F1 supercar. He’s also handled CEO positions at Rolls-Royce, Alfa Romeo and Maserati.

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    Re: Lotus Hires Former Ferrari And BMW Execs

     He's sure putting together some A list talent. It will be fun to watch this unfold.

     

     


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    "When you design a car around the customer's wishes, you get cup holders. When you design a car around innovative thinking, you get a Porsche."


    Re: Lotus Hires Former Ferrari And BMW Execs

    Lotus seems to have taken on an awful lot of chiefs for so few indians?  Smiley 


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    fritz


    Re: Lotus Hires Former Ferrari And BMW Execs

    I think the problem is they don't have enough Indians -- just Frenchment, Germans and Italians!

    They have a lot of ground to cover very fast. They don't just have to build cars, they have to build a culture based on the deep traditional culture of Lotus but also as radically different as the new proposed line up of cars. And then they have to build dealer and supplier networks. And they only get to fail once. It's a one shot deal.

    I don't know any of these guys personally but I'm impressed by their backgrounds and if Bahar can keep them focused on the purpose of the endeavor, I think it would be the most exciting car company to be working for right now.

     


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    "When you design a car around the customer's wishes, you get cup holders. When you design a car around innovative thinking, you get a Porsche."


     
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