Wall Street article on the 997
Here some quotes
So when Porsche decides to redesign the 911- something it hasn't done in seven years- people pay attention. But unlike the average skin deep face lift the Carrera's makeover this year involves a lot of internal changes while leaving the exterior looking much as it has for the past four decades. In deed, in some ways, the latest looks older than the car it replaces.
That is good news for Porsche fans ( article discusses that many thought the 996 looked too much like the Boxster)
The article continues" That all around appeal is especially important now, because sales of Porsche's sport cars have beeen slipping. Though overall sales, driven mainly by the new Cayenne SUV, rose 11% in 2004, sales of its sport cars fell 15% from a year earlier and are down 43% from the peak in 2001. As enthusiasm for the Cayenne fades,the Carrera will have to take over again as the face of Porsche."
Sales down 43%. WOW! Now you know why they are building the Cayman and the sedan. You know I get tired of being right.
So when Porsche decides to redesign the 911- something it hasn't done in seven years- people pay attention. But unlike the average skin deep face lift the Carrera's makeover this year involves a lot of internal changes while leaving the exterior looking much as it has for the past four decades. In deed, in some ways, the latest looks older than the car it replaces.
That is good news for Porsche fans ( article discusses that many thought the 996 looked too much like the Boxster)
The article continues" That all around appeal is especially important now, because sales of Porsche's sport cars have beeen slipping. Though overall sales, driven mainly by the new Cayenne SUV, rose 11% in 2004, sales of its sport cars fell 15% from a year earlier and are down 43% from the peak in 2001. As enthusiasm for the Cayenne fades,the Carrera will have to take over again as the face of Porsche."
Sales down 43%. WOW! Now you know why they are building the Cayman and the sedan. You know I get tired of being right.
