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    350 Special Edition Cars for 70th Anniversary

     


    Ferrari has officially announced plans to produce 350 special edition cars in celebration of their 70th anniversary. 

    The announcement of the 350 special models was made privately to a selection of 100 Ferrari owners during the Ferrari Cavalcade in Venice, Italy last weekend. The 350 models will be spread out over the current 5-model Ferrari line-up. 

    Each model will take special inspiration from a selection of 70 of Ferrari’s most iconic cars from the last 70 years. According to Ferrari marketing and commercial boss Enrico Galliera, “This means we are going to be producing and delivering 350 unique pieces. Every single car will be unique.”

    If Ferrari chooses to spread out the editions evenly, this means that there will be 70 special versions of each current Ferrari model – the California T convertible, the 488 Spider, the 488GTB coupe, the F12berlinetta coupe and the GTC4Lusso.
    “The whole team at Maranello went back through the 70-year history of the company and tried to identify the most iconic cars of the past in the history of the company, the most iconic exteriors, the most iconic interiors.” Galliera confirmed. 
     

     


    Re: 350 Special Edition Cars for 70th Anniversary

    350 paint jobs?


    Re: 350 Special Edition Cars for 70th Anniversary

    Probably, with a bunch of liveries and stripes indecision


    Re: 350 Special Edition Cars for 70th Anniversary

    noone1:

    350 paint jobs?

    Yes , plus tailor made options. Some will be named after racing drivers. The 599 Alonso was naff , but look at its valie now Smiley. These 70th anniversaries could well just be a marketing ploy but lets wait amd see.


    Re: 350 Special Edition Cars for 70th Anniversary

    Omg, someday soon each car will get a unique name mail 

    something like this, Ferreri 458 Italia 15:39 21C (indicating the time it rolled of the assembly line and the outdoors temperature at that time). Other than that most parts will be the exact same broken heart

    Someday Ferrari's slogan will be: You can have it in any color, as long as this color combo has never been chosen before. 


    --

    1991 BMW 535i Granitsilber/White Leather

    Ex: '91 BMW 318i, '89 BMW 525i, '74 Mercedes-Benz 280E, '87 BMW 325is, '86 BMW 325e, '05 Ford Focus ZX4 S, '85.5 Porsche 944

    
    

    Re: 350 Special Edition Cars for 70th Anniversary

    And why wouldn't Ferrari go in the direction of more personal customization?

    Their Taylor Made program probably is a good revenue stream and gives the owner the feeling of buying something unique and not another Porsche or Mercedes... Car ownership is not just paper benchmarks like many like to do here, it is everything from spec in to ordering to owning the car and for some brands the sum of all this is more than the intrinsic value or performance of the car...


     
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