Mar 16, 2011 4:28:54 PM
Doesn't sound credible. It wouldn't have a place to fit into the range. Ferrari has two distinct line ups nowadays; supersports cars (599, GTO, 458) and GTs (California, FF) and that's the long term marketing strategy of the marque.
REALZEUS:
Doesn't sound credible. It wouldn't have a place to fit into the range. Ferrari has two distinct line ups nowadays; supersports cars (599, GTO, 458) and GTs (California, FF) and that's the long term marketing strategy of the marque.
Trust me, it is coming.
RC (Germany) - Rennteam Editor Porsche 997 Turbo, BMW X5 M, BMW M3 Cab DKG, Mini Cooper S JCW
Ferrari,are obviously breaking with tradition in order to reach more market segments in an effort to improve their results.
The California, the FF and now this rumour.
However, don't forget that in Ferrari's history there were models like the 208 GT4 (2 liter NA) and the 208 GTB/GTS (2 liter NA and then turbocharged) in the 70s-80s, for markets with high taxation.
"Form follows function"
RC:
REALZEUS:
Doesn't sound credible. It wouldn't have a place to fit into the range. Ferrari has two distinct line ups nowadays; supersports cars (599, GTO, 458) and GTs (California, FF) and that's the long term marketing strategy of the marque.
Trust me, it is coming.
Date? 2012?
RC Can you tell more, if it`s going to be smaller then de 458 or Calif.
More track oriented or more road?
Thank`s
RC:
Powered by a bi-turbo charged V6 with 450-490 hp.
Just picked up this rumor today, not sure if this isn't old news to you guys.
This is serious.
I thought this one is reserved for the new Maserati below the GranTurismo, which will be the successor to the 3200/4200?
Anyway, if Ferrari can't even guarantee for the quality of their cars of their current range, I really wonder how they want to manage this issue with an additional entry level car.
The secret of life is to admire without desiring.
Mar 16, 2011 6:32:08 PM
koko:
REALZEUS:
Rumours... you 've got to love them!
I am willing to bet that there isn't going to be such a car. A Maserati perhaps, but not a Ferrari!
Don't bet cause the Cali was also a rumor and it ended up to be true.
The Cali fits perfectly in this product plan. This alleged new car is a misfit!
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FERRARI RULES!!!
No doubt, that is true. I am getting tired of ferrari executives lying through their teeth when the deny they are building cheaper models. They denied that the California existed until the last minute. In interviews, the CEO claimed that the cheaper model Ferrari's were the used Ferrari's. They would not build anything less than the 430 price range
To be fair Nick they didn't build anything below the 430 price. The California took over the 430 price slot whilst the 458 moved up. The 458 spider will push the price up higher still.I'd be very doubtful this rumour is anything more than conjecture. A smaller, cheaper car would potentially harm sales of both the California and 458 unless they revive the Dino brand and do not put any Ferrari logo's on the car.
ISUK:
To be fair Nick they didn't build anything below the 430 price. The California took over the 430 price slot whilst the 458 moved up. The 458 spider will push the price up higher still.I'd be very doubtful this rumour is anything more than conjecture. A smaller, cheaper car would potentially harm sales of both the California and 458 unless they revive the Dino brand and do not put any Ferrari logo's on the car.
I agree, if anything Ferrari are moving higher up market with the 599 successor to be close to $375 k base.
Capacity at the factory is such that I cannot see a line for a less expensive volume car (which such a V6 turbo would be). Margins would be eroded and as Iain says undermine 458/Cali. Having said that it may be that the Cali successor (2015) could be differentiated from the 458 further and eco/emission could encourage this.
nberry:
No doubt, that is true. I am getting tired of ferrari executives lying through their teeth when the deny they are building cheaper models. They denied that the California existed until the last minute. In interviews, the CEO claimed that the cheaper model Ferrari's were the used Ferrari's. They would not build anything less than the 430 price range
Even funnier...the California seems to be actually a re-badged Maserati.
Ferrari seems to have "grabbed" it because they loved it.
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RC (Germany) - Rennteam Editor Porsche 997 Turbo, BMW X5 M, BMW M3 Cab DKG, Mini Cooper S JCW
9Eleven:
Capacity at the factory is such that I cannot see a line for a less expensive volume car (which such a V6 turbo would be).
Not true. Ferrari has a capacity of 10.000 cars and is building about 7.000 at the moment.
The secret of life is to admire without desiring.
Rossi:
9Eleven:
Capacity at the factory is such that I cannot see a line for a less expensive volume car (which such a V6 turbo would be).
Not true. Ferrari has a capacity of 10.000 cars and is building about 7.000 at the moment.
I should have said "current" capacity was around 7000. Having the ability to make 10,000 units a year does not mean management wish to do so. Non Ferrari dealers world wide are flooded with dealer stock from Bentley, AM,MB etc .
I can get $100K off a new Supersport, $50K off a DBS what kind of marketing strategy is that Even F dealers have new Cal/599 luking as barely used examples in the USA
This market is extemely fragile. Sales of Bentley and AM fell 50% year over year 2 years ago. Ferrari sales decrease was less than 15%. Ferrari are the best at supply/ demand management.
The V8 line is single shift 24 units a day, the V12 line 6 to 10 a day. The casting foundry for engines is 2 shifts and also makes all the Maserati engines.
Little room for the current building to accomadate another production line on a lower margin car which would compete directly with top end Porsche's, AM etc. Tons of c--p in this $150K segment.
What possibly may drive for a V6 turbo is emission standards demand but that is possibly for the next gen Cali. Fiat/Ferrari product plans through 2015 are well known 458 spider fall 2011 599 successor 2012, enzo special 2013, Cali refresh 2014
RC,
You evidently didn't see Ferrai's results for last year
Here is part of their Directors' statement -
" The Board of Directors of Ferrari, chaired by Luca di Montezemolo, have met to examine the results at 30th September.
Revenues for the third quarter totalled 446 million euros, 12.6% higher than the figure for the third quarter of 2009. 1,398 cars were delivered to dealers (+3.9%). Trading profit was excellent, showing a growth of 46% reaching 76 million euros, the equivalent of 17% of income compared to the 13% achieved in the third quarter of 2009.
This result is mainly due to increased sales, progress in the personalisation programme, and continuing efforts to increase efficiency in all areas of the company, including the racing department. In terms of models, the California continues its success and the 458 Italia has performed excellently. Deliveries of the latter have already started on all markets, and are destined to speed up in coming months.
Results for the first three quarters show revenues of 1,349 million euros (+4.8%) and a total of 4,598 cars delivered to dealers (+2.4%). Ferrari’s trading profit for the period came to 192 million euros, compared to 176 million euros last year (+9%). A good result in terms of industrial cash flow, which reached a record figure of 213 million euros, a particularly important result given the constant high level of investment in product development."
The reason Ferrari took over the development of the Maserati that became the California (after a lot of re-engineering) was down to the parent Fiat Group decision to remove Maserati from Ferrari's control and group it alonside Alfa Romeo under Harald Wester during an internal reshuffle of the various brands. IMHO this was a big mistake as Maserati had flourished under the careful contro of Ferrari. Alfa are very much a downmarket basket case under Fiat and there is little obvious benefit of any technology transfer for Maserati from them considering Alfa rely mainly upon Fiat Powertrain Technologies and Fiat Auto for most of their product. It's also a strange move considering Ferrari had got virtually all of it's dealers to take on a Maserati franchise which gave the brand much higher exposure and better after sales operations.
The Maserati hard top convertible had involved considerable input from Ferrari so as part of their "divorce" settlement as it were that car transferred to them as part of the deal to give them an opportunity to boost their revenue streams after "losing" the Modena brand.
ISUK:
RC,
You evidently didn't see Ferrai's results for last year
Sounds good...if you want to invest in Ferrari.
There is a reason for the entry level model, I can't say more but you'll understand when they offer it. A lot of surprises coming from Italy next year, some are very nice, especially for those who think that italian sports cars are overpriced.
RC (Germany) - Rennteam Editor Porsche 997 Turbo, BMW X5 M, BMW M3 Cab DKG, Mini Cooper S JCW